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Girl Hub Global Evaluation, Research and Learning

Itad has been commissioned to support Girl Hub's evaluation, research and learning agenda over a period of 9 months.


Girl Hub is a strategic collaboration between the Department for International Development and the Nike Foundation, designed to bring together the expertise of both organisations to transform the lives of adolescent girls.

The aim of Girl Hub

Currently operating in Rwanda, Ethiopia and Nigeria, their work aims to shift the social norms that hold girls back, and drive better investments that directly benefit girls. Girl Hub’s work is concentrated in four areas:

  • Advocacy – bringing girls’ voices to the forefront
  • Brand and Communication – developing social communications to inspire and engage girls and shape how societies view and value them
  • Partnerships and Policy – informing and influencing decision makers
  • Insights and Knowledge – creating robust data to track the impact of their work on girls.

With Girl Hub 1.0 entering its final phase and active plans being made for Girl Hub 2.0, it was a crucial time to clearly capture and articulate the achievements so far in terms of progress and impact, to reflect on the assumptions in the Theory of Change, and lessons learned to inform future work and work of other girl-focused actors.

Our role

Itad was commissioned to support the evaluation, research and learning agenda over a period of 9 months through carrying out an evaluability assessment and a subsequent evaluation. The evaluability assessment has assessed the extent to which Girl Hub can be subject to a meaningful evaluation and the most appropriate approach and method for such an evaluation in the light of Girl Hub’s Theory of Change and implementation modality, results frameworks, data sources and evidence gathering processes. Phase 2, the evaluation, will involve field work in the three countries of operation.

Contact Rob Lloyd ( if you would like to discuss this project.

Image © The tipping point of change. Photo Credit: Jessica Lea/DFID (CC BY 2.0)